Patrick Mahomes x Oakley
In 2019, Patrick Mahomes became the first ever NFL athlete to sign an endorsement deal with Oakley, helping the brand launch their official on-field partnership with the NFL. Mahomes is the face of the Sports Performance brand’s Prizm optics line and the “See it in Prizm” campaign.
“Oakley is a very performance-focused brand. We’ve always said if it’s not good enough for the world’s best athletes, it’s not good enough,” Oakley Senior Vice President of marketing Gwen van Lingen tells Yahoo Lifestyle. “[Patrick Mahomes II] is always striving to be better on the field — his DNA fits with our DNA, which is all about being focused on performance.”